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Contemporary Cases In Consumer Behavior

Blackwell, Roger D.

Contemporary Cases In Consumer Behavior - The Dryden Pres, 1977 - xviii, 405 p.

Para uso de la Escuela de Postgrado de Marketing Internacional

ISBN: 0030169615

Standard No.: DAQ006596

Subjects--Topical Terms:
MARKETING
MERCADOTECNIA
CONSUMIDORES
COMPORTAMIENTO DEL CONSUMIDOR
EMPRESAS MULTINACIONALES
EDUCACIÓN DEL CONSUMIDOR
DEMANDA DEL CONSUMIDOR

Universal Decimal Class. No.: 658.8

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