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Contemporary Retailing

Beisel, John L.

Contemporary Retailing - New York : Macmilla, 1987 - xxvii, 661 p.

Para uso de la Escuela de Postgrado de Marketing Internacional

ISBN: 0023099909

Standard No.: DAQ006625

Subjects--Topical Terms:
COMERCIO MINORISTA
FIJACIÓN DE PRECIOS
VENTA AL POR MENOR
PLANIFICACIÓN
PUBLICIDAD

Universal Decimal Class. No.: 339.37

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