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Retailing

Lewison, Dale

Retailing - 6th. ed - Nogueras : Prentice Hal, 1982 - xi, 884 p.

Para uso de la Escuela de Postgrado de Marketing Internacional

ISBN: 0134614275

Standard No.: DAQ006626

Subjects--Topical Terms:
COMERCIO MINORISTA
ANÁLISIS DE MERCADO
ESTRATEGIA
FIJACIÓN DE PRECIOS
VENTAS

Universal Decimal Class. No.: 339.37

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