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Mercadotecnia : conceptos y prácticas modernas

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Material type: Text

TextPublication details: : Prentice-Hall Hispanoamerican, 1991 Description: xxv, 822 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Libros	Biblioteca Fac.Ciencias Económicas	658.8 SCH m (Browse shelf(Opens below))	Consulta en Sala		EMI-LIB-00233

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Previous	658.8 RUI Marketing de servicios	658.8 RYA Principios de comercialización	658.8 SCH j Jahrbuch marketing	658.8 SCH m Mercadotecnia : conceptos y prácticas modernas	658.8 SCH m4 Marketing : Contemporary Concepts and Practices	658.8 SHA T.1 Marketing Management : Principles, Analysis, and Applications	658.8 SHE Market Ownership : The Art & Science of Becoming #1	Next

Traducido de la 3a. ed. en inglés. Para uso de la Escuela de Postgrado de Marketing Internacional

Título original: Marketing: Contemporary Concepts and Practices. 3r. ed. Publicado por Prentice-Hall, c1988

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