Mercadotecnia : un enfoque integrador
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TextPublication details: México, D. F. : Trillas, 1973Description: 807 pSubject(s):
| Item type | Current library | Call number | Status | Date due |
|---|---|---|---|---|
Libros
|
Biblioteca Fac.Ciencias Económicas | PHL 658.8 TAY (Browse shelf(Opens below)) | Consulta en Sala |
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| PHL 658.8 STI Fundamentos esenciales de mercadotecnia | PHL 658.8 STR (in) Strategic Behaviour and Industrial Competition | PHL 658.8 TAM 2 La lucha contra los monopolios | PHL 658.8 TAY Mercadotecnia : un enfoque integrador | PHL 658.8 TEX (in) Text and Cases in Marketing : a Scientific Approach | PHL 658.8 TOU Principios de mercadotecnia | PHL 658.8 WAC Mercadotecnia (mercadeo) para los negocios de países de habla española |
Título original: Marketing. An Integrated, Analytical Approach
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