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1.
Marketing : Contemporary Concepts and Practices by
  • Schoell, William F
  • Guiltinan, Joseph P
Edition: 4th. ed.
Material type: Text Text; Format: large print regular print
Publication details: Boston : Allyn and Baco, 1990
Availability: Items available for reference: Biblioteca Fac.Ciencias Económicas: Consulta en Sala (1)Call number: 658.8 SCH m4 .

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2.
Mercadotecnia : conceptos y prácticas modernas by
  • Schoell, William F
  • Guiltinan, Joseph P
Material type: Text Text; Format: large print regular print
Publication details: : Prentice-Hall Hispanoamerican, 1991
Availability: Items available for reference: Biblioteca Fac.Ciencias Económicas: Consulta en Sala (1)Call number: 658.8 SCH m .

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